Restaurant and Hotel Consulting

As a Restaurant Consultant, Fred Dex has consulted on over 30 restaurants throughout the world, helping them develop their wine and cocktail programs and training their staff. His services can be tailored to restaurants looking for a dynamic opening wine and cocktail program or to pump some adrenaline into an existing project. Here are a few common restaurant consulting services:

Wine Program Development
Whether it’s 50 bottles, 25 bottles or 500 bottles, Fred’s always concerned with the bottom line of your business! He will make it his priority to design an innovative and successfully prolific and profitable wine program. His experience, professionalism, and excellent supplier relationships are yours for creating opening projects or redeveloping existing programs.

• Dynamic wine programs appropriate for your business concept
• Inventory management and pricing systems implemented for greater profitability
• Fred can work with your current buyer, or act as your sommelier and buyer

Cocktail Development
Give your guests the gift of wow factor every time they order a cocktail. With over 15 years of cocktail development Fred will create a sexy, imaginative and profitable cocktail menu that will have your guests become your favorite cocktail regulars.

• Creating delicious craft cocktail menu that is easily executable by your bar staff
• Pricing systems implemented for greater profitability
• Garnishing, look and feel training
• Choosing sexy glassware

Service and Hospitality Training
Hospitality training will give your business the edge over the competition. Programs will
be customized for casual eateries, four star fine dining restaurants and anything in
between. Services include:

• Service and hospitality seminars for your staff
• Custom training materials to maintain standards over the long-term
• Hands-on work alongside your management team to reinforce service standards

Beverage Education
The Master Sommelier diploma is the pinnacle achievement in the wine and spirits industry. Your staff will learn to transform the knowledge they gain about beverages into a winning recipe for guests and business owners alike.

• Conduct focused seminars with the entire staff
• Focus education for key personnel that can then be passed down the ranks
• Create written materials to make your staff efficient and knowledgeable

Contact Fred today to discuss your needs and he can come up with a project or retainer geared to deliver results.